Character Counts! is a collaborative effort to improve the character of young people. The program was founded and is administered by the Josephson Institute, a tax-exempt, non-profit corporation. The program integrates character development based on the “Six Pillars of Character”. It encourages young people and their parents, to adapt and model these values. The program is context and age appropriate and is modeled throughout the school with recognition to those demonstrating a special effort to exhibit the pillar currently being emphasized.
The Six Pillars include:
Trustworthiness: honesty, integrity, promise-keeping, loyalty
Respect: Courtesy, nonviolence, tolerance, autonomy, excellence, self-restraint
Responsibility: duty, accountability, pursuit of excellence, self-restraint
Fairness: openness, consistency, impartiality
Caring: kindness, compassion, empathy
Citizenship: civic virtue, lawfulness, common good